Driving Strategy Execution with PeopleScore™ Balanced Scorecard Software
Savvy Gx, a strategic performance management partner, delivered an enterprise-grade Balanced Scorecard strategy execution system tailored to Crown Cement Group’s complex multi-company structure.
Platform
PeopleScore™ Balanced Scorecard Software
Items Developed
- Corporate Balanced Scorecard Design
- Strategy Map Configuration
- Corporate goal configuration
- Objective Cascading Across 4 Business Units
- Departmental & Individual KPI Management
- Automated Performance Dashboards
- Performance Review Workflow Implementation
Industry
Cement, Shipping, Bagging & Building Materials Manufacturing
Rating
One of Bangladesh’s Leading Cement Groups
Overview
Crown Cement Group is one of Bangladesh’s premier industrial conglomerates with diversified operations spanning cement manufacturing, polymer bagging, maritime shipping, and building products. The group comprises four strategic business concerns:
- Crown Cement PLC – Primary cement manufacturing and distribution
- Crown Polymer Bagging Limited – Industrial polymer and bagging solutions
- Crown Mariners Limited – Maritime shipping and logistics operations
- Crown Cement Concrete & Building Products Limited – Concrete and construction materials
As the organization continued to expand across multiple business verticals, management recognized the critical need for a structured strategy-execution system to align corporate-level goals with departmental and individual performance across all four concerns.
To support this transformative journey, Crown Cement Group partnered with Savvy Gx to implement PeopleScore™, our enterprise Balanced Scorecard-based Strategy Execution and Performance Management Software.
Challenges
Like many complex multi-company organizations experiencing rapid growth, Crown Cement Group faced several critical strategy execution challenges:
Strategy Execution Gap
Strategy was documented in annual plans, but remained difficult to execute consistently across all four business concerns. Strategic objectives lacked clear translation into daily operational activities.
Goal Alignment Disconnection
Departmental goals across Crown Cement PLC, Crown Polymer Bagging, Crown Mariners, and Crown Cement Concrete were not always fully aligned with corporate priorities, resulting in fragmented strategic focus.
Manual KPI Tracking Infrastructure
KPI tracking relied heavily on spreadsheets, manual data entry, and fragmented reporting systems. This approach consumed significant management time and created data accuracy risks.
Activity-Focused Performance Reviews
Performance reviews focused more on activities completed rather than measurable outcomes and strategic contribution, limiting accountability and result orientation.
Lack of Real-Time Strategic Visibility
Management lacked a real-time, unified view of strategic performance across the organization. Consolidating performance data from four separate concerns required weeks of manual compilation.
Data Consolidation Burden
Collecting, validating, and consolidating performance data from multiple business units consumed 30-40 hours of management time monthly, diverting leadership focus from strategic decision-making.
The organization needed a single integrated platform that could connect strategy, objectives, KPIs, initiatives, and performance reviews across all four concerns.
Solution
Savvy Gx implemented PeopleScore™, an enterprise-grade Balanced Scorecard software designed to simplify strategy execution and performance management for complex multi-company organizations.
The comprehensive implementation included:
Corporate Balanced Scorecard Design
- Strategic themes identification across all four business concerns
- Corporate objective definition for Crown Cement Group headquarters
- Balanced Scorecard perspectives (Financial, Customer, Process, Learning & Growth) configuration
Strategy Map Configuration
- Visual strategy mapping linking strategic objectives across causal relationships
- Multi-level strategy maps for group-level and concern-level strategies
- Strategic initiative alignment with corporate objectives
Objective Cascading Across Business Units
- Corporate-to-Department cascading across all four concerns
- Department-to-Individual alignment ensuring end-to-end strategic ownership
- Goal ownership assignment with clear accountability definitions
- Multi-level approval workflow for objective validation
Departmental and Individual KPI Management
- KPI definition standardized across business units
- Target setting with realistic benchmarking
- Weight allocation for priority focus
- Monthly performance update workflows/API
- Automated KPI calculations, reducing manual computation
Initiative Management
- Strategic initiative identification and documentation
- Progress tracking with milestone monitoring
- Accountability assignment to project owners
- Resource allocation visibility
Automated Performance Dashboards
- Real-time KPI dashboard with traffic-light indicators
- Strategy dashboard showing objective progress
- Performance scorecards for executive review
- Customizable management reports
Performance Review Workflow
- Structured performance review processes
- Automated reminder and notification systems
- Appraisal completion tracking
- Performance improvement plan integration
User Training and Change Management
- Comprehensive user training for 150+ employees
- Change management support ensuring adoption
- Documentation and knowledge transfer
The solution enabled every employee across all four concerns to understand how their work contributed to Crown Cement Group’s overarching strategic objectives.
Key Features Delivered
Strategy Management
| Feature | Description |
| Strategy Map | Visual causal relationships between strategic objectives |
| Strategic Themes | Grouped objectives by strategic focus area |
| Corporate Objectives | Group-level objectives for Crown Cement Group |
| Balanced Scorecard Perspectives | Financial, Customer, Internal Process, Learning & Growth |
Goal Alignment
| Feature | Description |
| Corporate to Department Cascading | Automatic objective propagation across hierarchy |
| Department to Individual Alignment | End-to-end strategic ownership chain |
| Goal Ownership | Clear accountability assignment |
| Approval Workflow | Multi-level validation process |
KPI Management
| Feature | Description |
| KPI Definition | Standardized metric definitions |
| Target Setting | Benchmark-based target establishment |
| Weight Allocation | Priority-based weighting system |
| Monthly Performance Updates | Automated data collection workflow |
| Automated KPI Calculations | Formula-based computation eliminates manual errors |
Initiative Management
| Feature | Description |
| Strategic Initiatives | Project-level strategic execution |
| Progress Tracking | Real-time milestone monitoring |
| Milestone Monitoring | Critical checkpoint management |
| Accountability Assignment | Owner identification for each initiative |
Executive Dashboard
| Feature | Description |
| Real-time KPI Dashboard | Live performance metrics visualization |
| Strategy Dashboard | Objective progress tracking |
| Performance Scorecards | Comprehensive performance views |
| Traffic-light Indicators | Visual performance status (Red/Yellow/Green) |
| Management Reports | Customizable executive reports |
Implementation Approach
The implementation followed Savvy’s structured 5-phase methodology:
Phase 1: Strategy Review & Framework Design
- Comprehensive strategy review across all five concerns
- Balanced Scorecard framework development
- Strategic themes identification
- Corporate objective definition
Phase 2: Software Configuration
- PeopleScore™ configuration based on Crown Group’s unique strategy
- Goal Execution workflow setup
- User role and permission configuration
- Dashboard template development
Phase 3: Objective & KPI Cascading
- Corporate-to-Department objective cascading
- Department-to-Individual alignment
- KPI definition and target setting
- Weight allocation optimization
Phase 4: User Training & Pilot Implementation
- Comprehensive training for 150+ users across five concerns
- Pilot implementation with selected departments
- Feedback collection and refinement
- Change management support
Phase 5: Organization-Wide Rollout
- Full deployment across all business units
- Ongoing support and maintenance
- Performance monitoring
- Continuous improvement iterations
Results
Following PeopleScore™ implementation, Crown Cement Group established a structured, transparent, and data-driven performance management process across all four concerns.
Quantifiable Outcomes
Improved Strategic Alignment
100% alignment between corporate, departmental, and individual goals across Crown Cement PLC, Crown Polymer Bagging, Crown Mariners, and Crown Cement Concrete. Every employee understands their strategic contribution.
Standardized KPI Management
250+ KPIs standardized and automated across all functions, eliminating spreadsheet-based tracking and reducing data errors by 95%.
Increased Strategic Performance Visibility
Real-time visibility into strategic performance across all five business concerns through automated dashboards, enabling executive decision-making within minutes instead of weeks.
Faster Performance Reporting
Performance reporting time reduced from 20-30 hours monthly to under 1 hour, representing an 85% reduction in management time consumption.
Improved Accountability
1150+ employees with defined goal ownership and clear accountability, increasing completion rates of strategic initiatives by 40%.
Better Management Decision-Making
Executive dashboards providing real-time KPI visibility enabled data-driven decisions, reducing decision-making cycle time by 60%.
Stronger Strategic Initiative Execution
Strategic initiative completion rate increased from 65% to 92%, with milestone tracking ensuring timely delivery.
User Adoption Success
100% user adoption rate across all five concerns within 3 months of rollout, demonstrating strong organizational acceptance.
Appraisal Completion Rate
100% appraisal completion rate achieved with automated workflow reminders, eliminating previous delays.
Qualitative Impact
- Enhanced Strategic Focus: Leadership can now focus on strategic execution rather than data consolidation
- Cross-Concern Collaboration: Unified platform breaking down silos between five business concerns
- Proactive Performance Management: Early identification of performance gaps through traffic-light indicators
- Culture of Accountability: Clear ownership driving result-oriented behaviour across the organization
Why PeopleScore™
PeopleScore™ combines strategy execution and performance management into one integrated enterprise platform, specifically designed for complex multi-company organizations like Crown Cement Group.
The solution enables organizations to:
Translate Strategy into Measurable Objectives – Convert strategic vision into actionable, measurable goals
Align Every Employee with Corporate Goals – End-to-end cascading, ensuring organizational alignment
- Monitor KPIs in Real Time – Live dashboards eliminating manual data compilation
- Track Strategic Initiatives – Milestone-based progress monitoring with accountability
- Conduct Structured Performance Reviews – Workflow-driven appraisal processes
- Improve Organizational Accountability – Clear ownership driving result orientation
Client Success
The PeopleScore™ implementation at Crown Cement Group demonstrates how digitizing the Balanced Scorecard transforms strategy from a planning exercise into a continuous execution process across complex multi-company structures.
By integrating strategic planning, KPI management, and performance monitoring within a single platform, Crown Cement Group strengthened organizational alignment across all four concerns (Crown Cement PLC, Crown Polymer Bagging Limited, Crown Mariners Limited, and Crown Cement Concrete & Building Products Limited) and created unprecedented visibility into business performance.
Key Success Factors:
- Comprehensive change management ensuring 100% user adoption
- Structured 5-phase implementation methodology
- Custom configuration aligned with Crown Group’s unique strategy
- Ongoing support driving continuous improvement
The transformation has positioned Crown Cement Group as a leader in strategic performance management within Bangladesh’s cement and building materials industry.
About PeopleScore™
PeopleScore™ is Savvy Gx’s Balanced Scorecard and KPI-based Strategy Execution Software. It helps organizations align strategy, cascade objectives, manage KPIs, monitor initiatives, and improve performance through one integrated platform.
Key Capabilities:
- Enterprise-grade Balanced Scorecard framework
- Multi-level objective cascading
- Automated KPI calculations
- Real-time executive dashboards
- Workflow-driven performance reviews
- Strategic initiative tracking
Ideal For: Complex multi-company organizations, manufacturing enterprises, and corporations requiring structured strategy execution across multiple business units.
PeopleScore™ – Simplify strategy execution and performance management
